Five things brands can do to help them succeed in Social Media in 2014

Social Media icon collage

1) Stay active

      It doesn’t take much time, 10 minutes goes a long way.

2) Be honest & sincere

     Bullshit is easily noticed, and the smell lingers.

3) Talk to people, not at them

     Engage, get to know your Fans & Followers; let them get to know you.

4) Try new ideas

     Expand Social Media Channels, contests, different approaches to posts, etc.

5) Recognize that Social Media is a necessity, not an option

     Make it part of your Strategies, and budget it into your Marketing expenses.

Social Media Updates – a Change in How We Inform You

For the last couple of years we’ve tried to keep you up-to-date with the changes happening across the Social Media platforms, including Facebook, Twitter, LinkedIn, YouTube, and more.  It’s been part of our routine every day, throughout the day, to read thru many news reporting emails that come to our in-box.  From those we would pull out what we felt were the most important things you, our Fans, would want to be made aware of.

Things are about to change!

From now on, most of the Social Media updates we find for the week will be in our weekly email – Social Media Topics Tips & Tidbits.  You can sign up here –> Newsletter

Newsletter sample

Why the change?

Mainly it is due to changes by Facebook.  Fewer and fewer of you are seeing our updates, and some of them are really important. We want to keep informing people, but when it’s hidden from your News Feed, or didn’t make the cut as important enough (per Facebook algorithms), it doesn’t help anybody.

Our newsletter has already been received well by current subscribers, and we hope you’ll also find it informing and sometimes entertaining.  As always, we appreciate constructive feedback, so please leave a comment, or reply to the emails, and let us know how we’re doing.

Hope it’s a Great day!


The Nanny Nine: Christopher Hopkins, The Makeover Guy



Christopher Hopkins - the makeover guy

Christopher Hopkins has the kind of personality that instantly makes you feel better just from his smile and laughter.  He is an energetic, upbeat guy, with a great sense of humor!  At the same time he’s also very honest with his clients.  It’s part of what makes him so popular as The Makeover Guy.  His mission is to help people realize their ultimate image…thru hair, makeup and wardrobe.  He does this thru his book Staging Your Comeback, television and events, and hands-on at ReVamp! salonspa in Minneapolis, where Christopher is Founder and Co-Owner.

While this isn’t the career Christopher envisioned for himself, [Read more…]