Social Media Clients Past to Present

Social Media Clients

Over the years as our clients come and go, most of them have moved on because they see the importance and power of using Social Media for their businesses, and have taken the big step of hiring someone on staff to continue the work. Much to the chagrin of many, I see this as a “Graduation” of all I have taught them along the way. This includes insights, recommendations, teaching, reminding, nudging and more.

Recently a former client contacted me for some immediate Social Media help, in an area that was new to her. I was humbled that she wanted my help again, I enjoy working with her. Watching her business, and her confidence grow on Social Media has been very rewarding.

When the new services were complete she sent the following testimonial.

I have worked with Lanae from Social Networking Nanny off and on for the last few years and she is really exceptional. Not only is she an expert in helping small businesses and individuals become part of the sometimes intimidating social media world but she will try to work with you no matter your skill level or budget. As my business of being an attorney, motivational speaker and writer grew from local to more national opportunities like becoming a contributor for the HuffPost and occasional appearances on MSNBC, Al Jazeera America, Fox & Friends and The O’Reilly Factor, the Social Networking Nanny was there for advice and support. In addition Lanae is just one of the nicest people that you could hope to work with, she is attentive, patient and treated me like a million dollars. If you want to invest in getting into social media or improving your current social media engagement than I can think of no better person who will give you the balance of value and expertise than Lanae and Social Networking Nanny.

~Nikki Johnson-Huston, Esq.

Clients may come and go, but don’t think that all are forever gone. Keep refining your own work, your craft, your knowledge in your expertise or field. You never know when former clients may come calling again…you’ll want to be prepared.

Easiest Way to be Social: Tell Your Story

As a Social Media professional I hear many excuses why businesses don’t have a presence on Social Media (Facebook, Twitter, Pinterest, LinkedIn, etc). One of them is “We don’t know what to talk about.”

The easiest place to start is by telling your story. How did your business come to be what it is today?

I call myself an “Accidental Entrepreneur”. If you had asked me in 2000, when I began on eBay “Where do you see yourself in 15 years?” I would have never said “In 2015 I’ll have three successful online businesses.” What began on eBay with Simply Me Shop as a hobby, turned into a retail website Old World Limited, followed by a Social Media business Social Networking Nanny (started as a result of doing Social Media for OWL), and then Medical Monkeys, supporting multiple charities (started in honor of my Mother who fought 12 brave years against cancers and side affects).

I forged ahead with each step, talking to whomever I could regarding my passions in my businesses, making great connections and wonderful new friends along the way, and even fulfilling goals I didn’t know I had – including my own line of neckties from Italy Lanae Joy Ties

What's Your Story - Social Networking Nanny

But telling Your Story from a professional view point is just part of it. I also highly encourage businesses to [Read more…]

Facebook Adds Call to Action Buttons to Pages in Cover Photo Area

This is exciting news for Pages! A Call to Action button right on the landing page of their Facebook page, on the Cover Photo!

When your page is opted in you will see the prompt to Create a Call to Action button on your cover photo area, next to the Liked button. From there you get this next screen.  Choose which option you would like and follow the prompts to finish the setup.

Options are:

  • Book Now
  • Contact Us
  • Use App
  • Play Game
  • Shop Now
  • Sign Up
  • Watch Video

Don’t worry if you change your mind or need to edit, as this is always possible afterwards.  For my Medical Monkeys page I chose the Shop Now button with a link that takes people directly to my Medical Monkeys website.

FB call to action2

The finished cover photo with call to action button looks like this:

FB call to action3

Facebook Adds Friend-to-Friend Thank You Video Feature

Facebook has added the ability to create a somewhat personal Thank You video from you to any of your Friends.  The feature selects pictures and word-only posts for you to choose from, and then randomly places these selections into it’s self-generated video.  This video feature is a very cool idea, and it has added music and captions spread thru-out.  Taking it one step further I would love to see an Edit function so users can move the pictures to certain sections, add other photos not in the selections, and edit the captions to make it even more personable.

The feature does not allow sharing away from the personal page, but here are some screen shots from the one I did for my brother this morning.

To make your own Facebook Thank You video go to https://www.facebook.com/thanks

fb video1 fb video2 fb video3

LinkedIn Adds Banner Customization

This morning I saw that LinkedIn is now giving customization and branding options for your background banner at the top of your Profile page.  This is a change that was bound to come, following what many of the other Social Media sites have already been doing.  Nice to see LinkedIn offering this feature!

Social Networking Nanny Linked background notice

You can choose one of their many designs, but you know my recommendation – make your own, be unique & true to your Brand!  Graphics should be under 4 MB with a size of 1400 x 425 to fit best.  I’ll be working on mine later in the week.  I would love to see what you come up with for yours!

Social Networking Nanny Linked background notice2