Social Media Clients Past to Present

Social Media Clients

Over the years as our clients come and go, most of them have moved on because they see the importance and power of using Social Media for their businesses, and have taken the big step of hiring someone on staff to continue the work. Much to the chagrin of many, I see this as a “Graduation” of all I have taught them along the way. This includes insights, recommendations, teaching, reminding, nudging and more.

Recently a former client contacted me for some immediate Social Media help, in an area that was new to her. I was humbled that she wanted my help again, I enjoy working with her. Watching her business, and her confidence grow on Social Media has been very rewarding.

When the new services were complete she sent the following testimonial.

I have worked with Lanae from Social Networking Nanny off and on for the last few years and she is really exceptional. Not only is she an expert in helping small businesses and individuals become part of the sometimes intimidating social media world but she will try to work with you no matter your skill level or budget. As my business of being an attorney, motivational speaker and writer grew from local to more national opportunities like becoming a contributor for the HuffPost and occasional appearances on MSNBC, Al Jazeera America, Fox & Friends and The O’Reilly Factor, the Social Networking Nanny was there for advice and support. In addition Lanae is just one of the nicest people that you could hope to work with, she is attentive, patient and treated me like a million dollars. If you want to invest in getting into social media or improving your current social media engagement than I can think of no better person who will give you the balance of value and expertise than Lanae and Social Networking Nanny.

~Nikki Johnson-Huston, Esq.

Clients may come and go, but don’t think that all are forever gone. Keep refining your own work, your craft, your knowledge in your expertise or field. You never know when former clients may come calling again…you’ll want to be prepared.

eBay Celebrates 20th Birthday, Grants Huge Wishes to Sellers

eBay Seller Summit 2015 - 20th Birthday

You know I love great communications, and I also love a company that asks for users opinions, ideas and suggestions for improvement, and then acts upon them accordingly. eBay has been doing that for years, and is doing it again, in a BIG way!

During eBay’s Seller Summit and 20th Birthday Event Devin Wenig, eBay CEO, announced some huge improvements for sellers.

For years sellers have asked for changes that will help the flow of returns, seller information in an easier format, and changes to what affects Defect Rates. eBay listened, and today announced three big upcoming changes.

1. Improvements and flexibility on Returns!

  • Structured Returns
  • Single Return Platform
  • Hassle Free Returns

By creating return and refund rules it will help:

  • Expedite returns
  • Automate the return process for both the buyer and the seller
  • Managing returns be easier for the seller
  • Create faster resolutions and less escalations

The six big changes within returns include:

  1. Seller sets restocking fee up front in the listing flow
  2. Seller sets up return preferences
  3. Buyer selects a Reason Code
  4. Seller provides RMA number
  5. Seller provides own return label
  6. Seller can report a problem buyer

2. eBay Seller Hub – All the info – all in one place!

I don’t know about you  but I’ve never been great at knowing where to find everything I want to look at as a Seller. That’s about to change with all of the items below in one convenient spot.

  • Overview
  • Orders
  • Marketing
  • Listings
  • Performance

Sign up for the wait list today, Sept 10th at http://ebay.com/sellerhub Goes Live Oct 20th!

3. Changes to how the Defect Rate is calculated

This is the area I am most Starting Feb 20, 2016 the following items will no longer impact your Defect Rate:

  • Buyer Feedback (Negatives and Neutrals)
  • DSR’s (Detailed Seller Ratings)
  • Return requests that are successfully resolved with your buyer
  • Item not received requests that are successfully resolved with your buyer

Among the improved changes is a long awaited one for On Time Shipping. In the new standards sellers are accountable only for what they can truly control…delivering your item to the carrier within your stated handling time!

If you would like to read all the details, plus get additional information, please use the following links:

Announcement board post:
http://announcements.ebay.com/2015/09/fall-seller-update-simpler-more-objective-seller-standards-new-ebay-seller-hub-more

The key landing pages are below for more information:
•             Main Landing Page –http://pages.ebay.com/sellerinformation/news/fallupdate2015/index.html
•             Seller Standards – http://pages.ebay.com/sellerinformation/news/fallupdate2015/seller-standards.html
•             eBay Seller Hub – http://pages.ebay.com/sellerinformation/news/fallupdate2015/ebay-seller-hub.html
•             Returns on eBay – http://pages.ebay.com/sellerinformation/news/fallupdate2015/returns-updates.html
•             Category & Items Specifics – http://pages.ebay.com/sellerinformation/news/fallupdate2015/category-updates.html
•             Product Identifiers – http://pages.ebay.com/sellerinformation/build-your-business-online/grow-your-sales/seo-unique-identifiers.html
•             Seller timeline – http://pages.ebay.com/sellerinformation/news/fallupdate2015/seller-timeline.html

Facebook Adds Call to Action Buttons to Pages in Cover Photo Area

This is exciting news for Pages! A Call to Action button right on the landing page of their Facebook page, on the Cover Photo!

When your page is opted in you will see the prompt to Create a Call to Action button on your cover photo area, next to the Liked button. From there you get this next screen.  Choose which option you would like and follow the prompts to finish the setup.

Options are:

  • Book Now
  • Contact Us
  • Use App
  • Play Game
  • Shop Now
  • Sign Up
  • Watch Video

Don’t worry if you change your mind or need to edit, as this is always possible afterwards.  For my Medical Monkeys page I chose the Shop Now button with a link that takes people directly to my Medical Monkeys website.

FB call to action2

The finished cover photo with call to action button looks like this:

FB call to action3

Facebook Adds Friend-to-Friend Thank You Video Feature

Facebook has added the ability to create a somewhat personal Thank You video from you to any of your Friends.  The feature selects pictures and word-only posts for you to choose from, and then randomly places these selections into it’s self-generated video.  This video feature is a very cool idea, and it has added music and captions spread thru-out.  Taking it one step further I would love to see an Edit function so users can move the pictures to certain sections, add other photos not in the selections, and edit the captions to make it even more personable.

The feature does not allow sharing away from the personal page, but here are some screen shots from the one I did for my brother this morning.

To make your own Facebook Thank You video go to https://www.facebook.com/thanks

fb video1 fb video2 fb video3

Mission Ferris Bueller Featured on WCCO (CBS) – Accomplish Minnesota

We were thrilled when we got the call that WCCO wanted to include Mission Ferris Bueller as part of their Accomplish Minnesota series! And we are over the moon happy about how informative and fun the piece is! Have a look, and find out how you can be involved in helping us complete our goal by November 1, filling Military Care Packages to a troops and civilians serving in Afghanistan.