Social Media Clients Past to Present

Social Media Clients

Over the years as our clients come and go, most of them have moved on because they see the importance and power of using Social Media for their businesses, and have taken the big step of hiring someone on staff to continue the work. Much to the chagrin of many, I see this as a “Graduation” of all I have taught them along the way. This includes insights, recommendations, teaching, reminding, nudging and more.

Recently a former client contacted me for some immediate Social Media help, in an area that was new to her. I was humbled that she wanted my help again, I enjoy working with her. Watching her business, and her confidence grow on Social Media has been very rewarding.

When the new services were complete she sent the following testimonial.

I have worked with Lanae from Social Networking Nanny off and on for the last few years and she is really exceptional. Not only is she an expert in helping small businesses and individuals become part of the sometimes intimidating social media world but she will try to work with you no matter your skill level or budget. As my business of being an attorney, motivational speaker and writer grew from local to more national opportunities like becoming a contributor for the HuffPost and occasional appearances on MSNBC, Al Jazeera America, Fox & Friends and The O’Reilly Factor, the Social Networking Nanny was there for advice and support. In addition Lanae is just one of the nicest people that you could hope to work with, she is attentive, patient and treated me like a million dollars. If you want to invest in getting into social media or improving your current social media engagement than I can think of no better person who will give you the balance of value and expertise than Lanae and Social Networking Nanny.

~Nikki Johnson-Huston, Esq.

Clients may come and go, but don’t think that all are forever gone. Keep refining your own work, your craft, your knowledge in your expertise or field. You never know when former clients may come calling again…you’ll want to be prepared.

Easiest Way to be Social: Tell Your Story

As a Social Media professional I hear many excuses why businesses don’t have a presence on Social Media (Facebook, Twitter, Pinterest, LinkedIn, etc). One of them is “We don’t know what to talk about.”

The easiest place to start is by telling your story. How did your business come to be what it is today?

I call myself an “Accidental Entrepreneur”. If you had asked me in 2000, when I began on eBay “Where do you see yourself in 15 years?” I would have never said “In 2015 I’ll have three successful online businesses.” What began on eBay with Simply Me Shop as a hobby, turned into a retail website Old World Limited, followed by a Social Media business Social Networking Nanny (started as a result of doing Social Media for OWL), and then Medical Monkeys, supporting multiple charities (started in honor of my Mother who fought 12 brave years against cancers and side affects).

I forged ahead with each step, talking to whomever I could regarding my passions in my businesses, making great connections and wonderful new friends along the way, and even fulfilling goals I didn’t know I had – including my own line of neckties from Italy Lanae Joy Ties

What's Your Story - Social Networking Nanny

But telling Your Story from a professional view point is just part of it. I also highly encourage businesses to [Read more…]

Facebook Adds Call to Action Buttons to Pages in Cover Photo Area

This is exciting news for Pages! A Call to Action button right on the landing page of their Facebook page, on the Cover Photo!

When your page is opted in you will see the prompt to Create a Call to Action button on your cover photo area, next to the Liked button. From there you get this next screen.  Choose which option you would like and follow the prompts to finish the setup.

Options are:

  • Book Now
  • Contact Us
  • Use App
  • Play Game
  • Shop Now
  • Sign Up
  • Watch Video

Don’t worry if you change your mind or need to edit, as this is always possible afterwards.  For my Medical Monkeys page I chose the Shop Now button with a link that takes people directly to my Medical Monkeys website.

FB call to action2

The finished cover photo with call to action button looks like this:

FB call to action3

Join me at the 1st annual Midwest eCom Conference – plus special discount!

I’ve been to many conferences over the years for sellers. Those with a heavy emphasis for online sellers (eBay, Amazon, websites) have always been out of state, and out of the Midwest region. If that has stopped you from attending you no longer have an excuse!

Join me at the first annual Midwest eCom Conference, July 24- 25 for two full days of information, networking and fun! It is conveniently located near the MSP Airport, across from the Mall of America.

I am proud to be kicking off the event as the first speaker, with “Social Media Basics and Beyond – No Bull” I will not bore you with loads of statistics, and fancy info-graphs, but will be providing information that is vital to your use of Social Media.

In the line up of speakers there will be discussions on a variety of topics, including shipping, eBay, Amazon FBA and tax issues, multi-channel growth, thrifting and more!

At $99 this is a fantastic value for a conference, especially since lunches are provided! Lucky for you I have been given a last minute deal to make it an even better value: use promo LASTCALL and your cost will only 49.99!

For more details on the conference & to register, please visit their website http://www.midwestecom.com/

Midwest eCom logo1

Five things brands can do to help them succeed in Social Media in 2014

Social Media icon collage

1) Stay active

      It doesn’t take much time, 10 minutes goes a long way.

2) Be honest & sincere

     Bullshit is easily noticed, and the smell lingers.

3) Talk to people, not at them

     Engage, get to know your Fans & Followers; let them get to know you.

4) Try new ideas

     Expand Social Media Channels, contests, different approaches to posts, etc.

5) Recognize that Social Media is a necessity, not an option

     Make it part of your Strategies, and budget it into your Marketing expenses.