Facebook Adds Call to Action Buttons to Pages in Cover Photo Area

This is exciting news for Pages! A Call to Action button right on the landing page of their Facebook page, on the Cover Photo!

When your page is opted in you will see the prompt to Create a Call to Action button on your cover photo area, next to the Liked button. From there you get this next screen.  Choose which option you would like and follow the prompts to finish the setup.

Options are:

  • Book Now
  • Contact Us
  • Use App
  • Play Game
  • Shop Now
  • Sign Up
  • Watch Video

Don’t worry if you change your mind or need to edit, as this is always possible afterwards.  For my Medical Monkeys page I chose the Shop Now button with a link that takes people directly to my Medical Monkeys website.

FB call to action2

The finished cover photo with call to action button looks like this:

FB call to action3

Comments

  1. Greetings,
    I would like to add a call to action button, but I am having trouble. When I go to my like page’s cover photo I do not see the option to add the button. I feel like I am missing something. Can anyone help me?
    Thanks Avery

    • Hi Avery…Facebook has not rolled the Call to Action buttons out to all Pages yet, but hopefully you will see the option soon.

      Best,

      Lanae
      Social Networking Nanny

  2. I enjoy what you guys are up too. This kind of clever work and exposure!

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